5 Employment Myths About Millennials Every Employer Should Know

David Rook

Already, the millennial generation is beginning to shape the workplace. According to the US Bureau of Labor Statistics, millennials form 25% of the today’s workforce, and by 2030, they will occupy 75%.

Millennials' attitudes towards work, their vast knowledge in technologies, and their strong career aspirations will determine the culture of the 21st century workplace. Therefore, this generation is not only different but also a very crucial engine that will steer the world economy in the coming decades.

A lot is said about these “digital natives,” but much of it is conjecture. Mostly, what is said about millennials is said through the biased lenses of Baby Boomers and Gen Xers. Employers need to shed this narrow thinking and separate the facts from myths about this demographic.

Here are the five most common employment myths about millennials you need to get right.

Myth 1: Millennials want constant acclamation.

Millennials are said to crave positive reinforcement and tend to think that everyone in the team “deserves a trophy.” However, a study by IBM showed that this is just a misconception. The study found that millennials value feedback and a fair manager who recognizes their accomplishments.

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Topics: Employee Engagement, millennials, segmentation

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Research Shows U.S. Employee Benefits Lag Behind European Countries

David Rook

Yes, this is the land of opportunity. However, a recent report from research firm Glassdoor found that employee benefits for Americans lag far behind their European counterparts. Researchers compared paid paternity and maternity leave, general paternal leave, paid holidays, paid sick leave, and unemployment benefits across 14 countries. While countries like Sweden, Finland, France, and the UK took the prize in numerous categories, the U.S. failed to shine in any of the areas analyzed.

Why should we care how U.S. employee benefits compare to other countries? It's doubtful your employees will move to another country just to get more paid time off. However, this trend is significant for U.S. companies looking to retain their talent. Here's why.

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Topics: Employee Benefits, millennials, Retention

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Benefits That Matter Most, Part One: The Millennial Mindset

David Rook

Benefits That Matter Most, Part One: The Millennial Mindset

This is the first of our new 3-part blog series, “Benefits That Matter Most.” This series will examine ways to tailor benefits packages to appeal to several diverse groups of employees. In Part One, we’ll explore how millennials are changing the way benefit packages are designed in the workplace. Part Two will discuss the unique challenges of crafting a benefits package to appeal to a multi-generational workforce, while Part Three will focus on benefits that appeal to a multi-cultural workforce.


The Millennial Challenge

There can be no doubt that the benefits landscape is changing with the wave of millennials now joining the workforce. Traditional benefits packages typically do not address all the points that millennials are looking for as they enter the job market. Attracting top talent from the millennial generation requires a more creative approach.
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Topics: Employee Benefits, millennials, segmentation

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