The Changing Definition of Work-Life Balance

David Rook

The term “work-life balance” has gotten quite a bit of buzz in recent years, thanks in part to the new priorities millennials are bringing to the workplace. This idea captures the desire to work and grow a career, but also the desire to enjoy one’s life outside of work — with the goal of creating a meaningful sense of balance between the two.

However, it’s not just millennials who crave a healthy balance between their working lives and time spent outside the office. Because the workforce is currently juggling three different generations (not counting the bookend demographic groups of Generation Z and The Silent Generation) who view the working world in different ways, it’s important to define what “work-life balance” truly means to each of them, as it may change how employers can effectively motivate employees.

For example, employers might consider adjusting incentive programs to accommodate different needs and desires among several different generations of workers.

How Baby Boomers Feel About Work-Life Balance

The baby boomer generation encompasses the group of people born after the Second World War — between the years of 1946 and 1964. Although baby boomers are frequently described as the largest generation in history, Pew Research reports that millennials have now overtaken boomers are the largest living generation. Millennials also make up the largest demographic in the workforce today.   

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Topics: Employee Benefits, millennials, Multi-Generational, Employee Retention, work life balance

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